Pupil

My partner in crime, Travis Gertz developed a sharp little resolution switcher for Mac. It’s designed to give designers and developers with retina screens an easy way to update their resolution preferences without forcing them to jump into the menu bar. I got the site drunk with a few copy adjustments to really snag the right audience and helped tighten the core messaging. I also crafted a decent press release that got picked up by Macworld and TUAW.

Roles

• Site content
• Press release
• Newsletter content

Studio

Louder Than Ten

Visit project.